Home care agency Helpd unveils new name as part of rebrand; The Live In Care Company

Berkshire-based home care agency – Helpd – has announced a major rebrand as part of its strategic initiative to enable a thorough business restructure after recent growth.

Helpd is a specialist live in care agency which provides live-in care across the UK . 

It has changed its name to The Live In Care Company to clearly and concisely convey its specialist services to clients and other partners.  

Luca Rado, co-founder of The Live In Care Company, said: “The rebrand is a significant milestone that marks our growth as a company since launching in January 2017.  We are driven to continue sourcing only the best carers, and with the branding and company name now fully mirroring the service we provide, we are confident this will only increase our visibility to both prospective clients and carers seeking our expertise.” 

A new logo, tagline and website accompany the rebrand, with the website designed to further highlight and bolster the company’s services. 

“We are restating our fundamental belief that our clients deserve the highest quality of care at home, total respect and a brilliant level of service. Through the evolved brand, we are embracing the changes we have faced from the events of this year, which have resulted in a sharp increase in the number of people wishing to receive care at home. Post-pandemic, we are confident this business restructure will lead to further growth and recognition for future clients, carers and partners to come”.

You can visit the Live In Care website here.